Former CMO of Unity and VMWare, VP of Product Marketing at Google Cloud, and Expert in Enterprise Marketing, Joins Scoot to Accelerate Launch of Sellinars
DALLAS, TX – Scoot, the first and only experiential meeting platform that accelerates sales and unlocks a treasure trove of AI-activated customer insights data, today announced the appointment of Carol Carpenter, former Chief Marketing Officer of Unity, to its Board of Directors. Carpenter brings over 28 years of experience in enterprise software and marketing to Scoot’s Board.
“We are thrilled to welcome Carol to the Scoot Board of Directors,” said Ed Stevens, CEO of Scoot. “Her deep experience in go-to-market strategy for enterprise software and her passion for building high-performing teams will be invaluable as we continue to grow and scale our business. Carol’s expertise in driving product-market fit and scaling products and services to create new markets and win market share will be instrumental in helping Scoot achieve its next phase of growth. Her understanding of the needs and pain points of CMOs at larger companies is second to none, and her insights into how Scoot can address those needs will be invaluable.”
Carpenter has a proven track record of success in enterprise software and marketing. As CMO of Unity, she led the company’s positioning as a full platform for real-time 3d development. As CMO of VMware, she helped transform the company to a leading multi-cloud provider. During her tenure at Google Cloud, she built out the solutions go-to-market strategy which enabled the business to scale from $6B to over $12B in a four-year period. Earlier in her career, she was a product marketing manager at Apple.
“I am excited to join the Scoot Board of Directors,” said Carpenter. “Scoot is a unique solution that addresses a pain point that I have had in driving engagement and pipeline at the large and small companies where I have worked. It is a powerful tool for sales and marketing teams that are striving to close deals faster and drive engagement. I look forward to working with the Scoot team to help them continue to innovate and grow their business.”
Carpenter is also a strong advocate for diversity and inclusion. She is a frequent speaker and mentor for women in technology including the HBS Entrepreneurship program and several AAPI programs such as the Monte Jade Science and Technology Association.
“I am passionate about building a more diverse and inclusive tech industry,” said Carpenter. “I believe that Scoot can play an important role in helping to create a more equitable and accessible workplace. I am excited to work with the Scoot team to help them build a company that is truly representative of the world we live in.”
In addition to her professional experience, Carpenter is also a highly respected thought leader in the marketing industry. She is a frequent speaker at industry events and has been featured in publications such as The Wall Street Journal, Forbes, and Fortune.
“We are honored to have Carol join our Board of Directors,” said Stevens. “Her experience, expertise, and insights will be invaluable as we continue to build Scoot into the leading experiential meeting platform for sales acceleration and customer engagement.”
About Scoot
Scoot is the first and only experiential meeting platform that accelerates sales and unlocks a treasure trove of AI-activated customer insights data. Powered by our patented Social Presence® technology, Scoot powers enterprises of all sizes and industries around the world. Scoot is a remote-first company with its headquarters in Dallas, Texas. For more information, visit https://scoot.app.
