Reimagine Virtual Selling: What is a Sellinar and How Do They Drive Revenue Growth?

The modern buyer is empowered, informed, and discerning—less reliant on sales teams for basic product knowledge and increasingly resistant to traditional sales tactics. Cold calls go unanswered, emails get lost in crowded inboxes, and generic webinars fall short in fostering genuine connections. In this fast-evolving sales landscape, success demands innovation. Sales teams need tools that […]

Unlocking Virtual Field Marketing Success: the Customer Journey

In today’s competitive landscape, virtual events have become a powerful channel for CMOs and executive sales teams to generate pipeline, build brand authority, and cultivate meaningful customer relationships. However, standing out from the sea of basic virtual field marketing events requires a differentiated, immersive experience that engages high-value audiences. Here’s how to lay the groundwork […]

The Massive Shift in Buyer Expectations, and How to Win More Sales

It’s widely accepted that outbound calling and cold email don’t work well to generate quality leads at the top of the funnel. Inbound content marketing arrived on the scene about 15 years ago and has largely replaced outbound lead generation. Why? For starters, cold calls and emails are annoying. The prospect is targeted without regard […]

Powerful New Features to Accelerate Sales

We are super excited to announce a series of awesome new features that will help sales and marketing leaders level-up meetings and webinars. DIY Scootaverse Design and Configuration It was always possible to immerse meeting attendees in your brand on Scoot. Yet we didn’t have the tools for you to create the Scootaverse yourself. It […]

Accelerate Sales with Mid and Lower Funnel Webinars

Ask any top salesperson what their secret to success is, and you will get a similar answer. Customers have needs. If you meet those needs, you will make a sale.  How do you know what their true needs are? That’s the hard part. Customers often keep their cards close to their chest. They don’t want […]

Unleashing the Magic of Movement for Marketing and Sales

Welcome to the first installment of a series of blog posts showcasing how Scoot, the experiential meeting and webinar platform, will transform the way sales and marketing leaders accelerate opportunities through the sales funnel. The Challenge: Breaking Through the Virtual Noise In today’s digital landscape and remote working world, capturing and retaining the attention of […]